Sheeple Of The Blogosphere

| October 7th, 2006

Sheeple is a term of disparagement, a portmanteau created by combining the words “sheep” and “people”; a reference to herd mentality. It is often used to denote persons who acquiesce to authority, and thus undermine their own human individuality.

Have we reduced to mere sheeples? Bloglines estimates a mere thousand feeds having greater than one subscriber. Quoting Eric Schmidt:

“The average blog has one reader: the blogger” [via]

When I glance through my Bloglines subscriptions I see the blogs of the biggies like Mike Arrington, John Battelle etc. Most of us view the blogosphere through this window (rather pin-hole), comprising of a few thousand popular blogs. Although their popularity speaks for their content, they restrict our perception of the blogosphere. There are numerous other bloggers who have a lot more valuable to say. But where is the audience?

There is no such service/app which gives us an unbiased view of whats happening and being said in the blogosphere. Its like the blogosphere has been virtually hijacked.

To get noticed, an anonymous blogger has to resort to either of the following:

  • Become a (Sheeple) frequent reader of these blogs and participate by commenting hoping that someone will clickthru and notice you.
  • Get featured in one of their posts (that is only if you are well connected).
  • Write something that might offend them (probably this post won’t go unnoticed :) ).

So sheeples, transform yourselves back into people. Stop looking through the pin-hole and broaden your vision. You probably have no clue of how interesting the actual blogosphere is.